The DooDoo Clip came to us with an idea for a pet product that enables customer to carry their used poo bags, hands free when on long walks. We were asked to create the branding, a website and the product itself.

We started off with the name ’DooDoo Clip’ – a memorable, fun name that obviously states what the product is. Also because it clips onto dog leads, strollers, bags and much more.

We created a friendly logo and incorporated a dog. We used green and black as the colour palette.

Once we were satisfied with the logo / branding – it was time to work on the product.

Our brief was to come up with a eco friendly poo bag holder, that was easy to manufacture and give a good return on investment. For this, we decided to go with a wooden holder that could be laser cut and mass produced at minimal cost. This also meant that the clip could come in a variety of colours and shapes, making it a fun accessory for the customer.